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Marketing machines working
efficiently and effectively...
We believe every business deserves a marketing machine that works effectively and efficiently to drive sales.
Here are a few of the companies we've helped so far...
Flexing to meet a changing industry.
"If I don't take the leap now, I never will."
How many times have you said something like this in your business? And how many times have you actually taken that step?
When Martin O’Hare was first introduced to Ros back at the beginning of 2020 he was at a crossroads. O’Hare Engineering Design Ltd. was on a steep growth trajectory but he knew that his current marketing wasn’t doing enough to maintain that momentum... Keep reading.
Taking away a stress and a doubt
EP Morris and Company Ltd (EPM) has been a successful leader in its field for over 25 years, supplying software and accountancy services to bus operators. Their exceptional reputation in their industry has been built upon delivering quality products and services to its customers. However, when Ros first met them, their marketing was not communicating their extensive expertise and capability as well as it could. Keep reading.
Building a new marketing function
How would you persuade large organisations to aim for Net Zero when there’s nothing to stop them burying their heads in the sand? How would you persuade them to see sustainability as an asset rather than a cost?
When Jon Jones, CEO at Green Ibex, first reached out to Ros at the end of 2022, he had a mission to take on exactly this challenge. He wanted to grow a consultancy that’d lead the way in helping large organisations to achieve Net Zero before it is too late... Keep reading.
Ros' Marketing Superstar
At the beginning of 2021, Ros Conkie’s business was on a steep growth trajectory. But, in her mission to help her clients to scale up their businesses and marketing, Ros’s own marketing was being put on the back burner. She didn't have the time to manager lots of different marketing suppliers, so it was time to bring marketing in-house... Keep reading.
Cutting through the clutter
Is there such a thing as too much content? Sticking to a content plan to meet KPIs can make it easy to lose sight of the volume that’s being created. Over time, a vast archive of legacy content accumulates, making it difficult to leverage important pieces and identify strategic gaps.
When Rachel*, Marketing Manager at a medium-sized engineering services company, reached out to Ros at the beginning of 2022 she felt like she was drowning in a sea of marketing content. She was looking for someone with a new perspective to help her “step out of her boat”, review her strategic plan and get confident in her route to achieving her goals again. Keep reading.
"My marketing has improved a lot since I started working with Ros and Katie. We’ve gradually built up a strategy which includes loads of marketing activities that approach clients without actually approaching them with regular blogs, LinkedIn content and my website. When I first put my website up, I just expected people to come to it. I didn’t realise the importance of guiding people to and through it. Now I’m getting enquiries through it.” - Martin O'Hare, O'Hare Engineering Design Ltd.
"Ros has helped our business grow more than we ever imagined. She helps us to think differently about our marketing approaches, evaluate decisions properly and has put together a plan that not only delivers results but also saves us money by preventing us from making expensive misjudgements around marketing She’s saved us time, money and our sanity!” - Karen Meager, Monkey Puzzle Training & Consultancy
"I’ve noticed changes in my staff, who are keener, more confident and more professional. They’ve followed what Ros said and put it into practice. She’s given us a sense of direction and a structure to work from. She’s shown us how it should be done – it’s taken away a stress and a doubt" - Edward Morris, EPM
"Marketing has always been one of my challenges in running a business. There are so many different platforms and marketing methods that it is hard to know where to invest to generate consistent leads. Ros made me think about how my customers interact with the business and I now have tools that will make sure the next marketing campaign I conduct will provide a good ROI. If you are unsure how to get the best from your marketing campaigns, speak to Ros, it could be the best investment you make in marketing!" - Simon Norton, Bristol Business Brokers
"Ros has deconstructed 'marketing' and created a framework that covers the whole of the territory, a system to ensure the parts of the framework hold together. It is not a 'fill in the blanks' template – it makes you think, question, and test. It is both straightforward and subtle and is one of the most valuable courses I have been on." - Philip Avery, The Business Mechanic
"I looked over my goals I set last year for marketing, in 12 months we wanted to… Raise our conversion rate from 30% to 36%... It’s now 65%. Increase the average monthly spend per customer from £300 to £500… it’s now £750. Have 20 retainer clients, which we have! We’ve tripled our business in a year. Just wanted to share this with you and say a massive thank you! - Electra Savvidou, ActionPAs