---
title: How to get ROI from your marketing apprentice (or Marketing Administrator)
description: In 12 months, I’ve developed my Marketing Apprentice, Katie, into a brilliant Marketer. And 2 years on, she's now stepped up to become our Marketing Manager as we’ve hired our second employee. But it wasn't easy and I made mistakes along the way.
image: https://rosconkie.com/hubfs/How%20to%20get%20ROI%20from%20your%20MA%20.png
---

[![TMMW_main logo_RGB-1](https://rosconkie.com/hs-fs/hubfs/TMMW_main%20logo_RGB-1.png?width=150&height=266&name=TMMW_main%20logo_RGB-1.png "TMMW_main logo_RGB-1")](https://rosconkie.com)

Search toggle

- [Home](https://rosconkie.com)
- [How I Work](https://rosconkie.com/how-we-work)
  
  How I Work 
  
  
  
    - [Client Stories](https://rosconkie.com/case-studies)
- [Work with us](https://rosconkie.com/get-started)
  
  Work with us 
  
  
  
    - [Support for CEOs](https://rosconkie.com/ceo-marketing-support)
    - [Mentoring for Marketers](https://rosconkie.com/mentoring-for-marketing-managers)
    - [Training for Micro Businesses](https://rosconkie.com/small-business-marketing-training)
    - [Support for Charities & NFPs](https://rosconkie.com/pro-bono)
- [Resources](https://rosconkie.com/resources)
  
  Resources 
  
  
  
    - [Read the Book](https://rosconkie.com/shop)
    - [Listen to the Audiobook](https://rosconkie.com/audiobook)
    - [Blog](https://rosconkie.com/blog)
    - [Free Guides & Tutorials](https://rosconkie.com/resources)
- [My Story](https://rosconkie.com/about)
- [Book Ros as a Speaker](https://rosconkie.com/speaker)
- [Contact](https://rosconkie.com/contact)

[![TMMW_main logo_RGB-1](https://rosconkie.com/hs-fs/hubfs/TMMW_main%20logo_RGB-1.png?width=150&height=266&name=TMMW_main%20logo_RGB-1.png "TMMW_main logo_RGB-1")](https://rosconkie.com)

- [Home](https://rosconkie.com)
- [How I Work](https://rosconkie.com/how-we-work)
  
  How I Work 
  
  
  
    - [Client Stories](https://rosconkie.com/case-studies)
- [Work with us](https://rosconkie.com/get-started)
  
  Work with us 
  
  
  
    - [Support for CEOs](https://rosconkie.com/ceo-marketing-support)
    - [Mentoring for Marketers](https://rosconkie.com/mentoring-for-marketing-managers)
    - [Training for Micro Businesses](https://rosconkie.com/small-business-marketing-training)
    - [Support for Charities & NFPs](https://rosconkie.com/pro-bono)
- [Resources](https://rosconkie.com/resources)
  
  Resources 
  
  
  
    - [Read the Book](https://rosconkie.com/shop)
    - [Listen to the Audiobook](https://rosconkie.com/audiobook)
    - [Blog](https://rosconkie.com/blog)
    - [Free Guides & Tutorials](https://rosconkie.com/resources)
- [My Story](https://rosconkie.com/about)
- [Book Ros as a Speaker](https://rosconkie.com/speaker)
- [Contact](https://rosconkie.com/contact)

Search toggle

[![TMMW_main logo_RGB-1](https://rosconkie.com/hs-fs/hubfs/TMMW_main%20logo_RGB-1.png?width=200&height=266&name=TMMW_main%20logo_RGB-1.png "TMMW_main logo_RGB-1")](https://rosconkie.com)

- [Home](https://rosconkie.com)
- [How I Work](https://rosconkie.com/how-we-work)
  
  How I Work 
  
  
  
    - [Client Stories](https://rosconkie.com/case-studies)
- [Work with us](https://rosconkie.com/get-started)
  
  Work with us 
  
  
  
    - [Support for CEOs](https://rosconkie.com/ceo-marketing-support)
    - [Mentoring for Marketers](https://rosconkie.com/mentoring-for-marketing-managers)
    - [Training for Micro Businesses](https://rosconkie.com/small-business-marketing-training)
    - [Support for Charities & NFPs](https://rosconkie.com/pro-bono)
- [Resources](https://rosconkie.com/resources)
  
  Resources 
  
  
  
    - [Read the Book](https://rosconkie.com/shop)
    - [Listen to the Audiobook](https://rosconkie.com/audiobook)
    - [Blog](https://rosconkie.com/blog)
    - [Free Guides & Tutorials](https://rosconkie.com/resources)
- [My Story](https://rosconkie.com/about)
- [Book Ros as a Speaker](https://rosconkie.com/speaker)
- [Contact](https://rosconkie.com/contact)

Search toggle

What are you looking for?

Search

# How to get ROI from your marketing apprentice (or Marketing Administrator)

 12 Jul 2023

![Picture of Ros Conkie](https://rosconkie.com/hs-fs/hubfs/Ros%20Conkie%20-%20Portraits%20-%20turquoise%20marina%20024%20square.jpg?width=40&name=Ros%20Conkie%20-%20Portraits%20-%20turquoise%20marina%20024%20square.jpg) [Ros Conkie](https://rosconkie.com/blog/author/ros-conkie) 

![How to get ROI from your new marketing employee](https://rosconkie.com/hubfs/How%20to%20get%20ROI%20from%20your%20MA%20.png)

In 12 months, I’ve developed my Marketing Apprentice, Katie, into a brilliant Marketer. And 2 years on, she's now stepped up to become our Marketing Manager as we’ve hired our second employee. But it wasn't easy and I made mistakes along the way.

### Share:

[Share on Facebook](http://www.facebook.com/share.php?u=https://rosconkie.com/blog/how-to-get-roi-from-your-marketing-apprentice-or-marketing-administrator&utm_medium=social&utm_source=facebook) [Share on LinkedIn](http://www.linkedin.com/shareArticle?mini=true&url=https://rosconkie.com/blog/how-to-get-roi-from-your-marketing-apprentice-or-marketing-administrator&utm_medium=social&utm_source=linkedin) [Share on X](https://twitter.com/intent/tweet?original_referer=https://rosconkie.com/blog/how-to-get-roi-from-your-marketing-apprentice-or-marketing-administrator&utm_medium=social&utm_source=twitter&url=https://rosconkie.com/blog/how-to-get-roi-from-your-marketing-apprentice-or-marketing-administrator&utm_medium=social&utm_source=twitter&source=tweetbutton&text=How%20to%20get%20ROI%20from%20your%20marketing%20apprentice%20(or%20Marketing%20Administrator))

## Ros Conkie

## Comments

## Related posts

Search [Are you proposing marriage too early in the business relationship?](https://rosconkie.com/blog/are-you-proposing-marriage-too-early-in-your-business-relationship)

[Why your marketing needs a specification](https://rosconkie.com/blog/why-your-marketing-needs-a-specification) Search

![TMMW_white logo_RGB](https://rosconkie.com/hs-fs/hubfs/TMMW_white%20logo_RGB.png?width=170&name=TMMW_white%20logo_RGB.png "TMMW_white logo_RGB")

The Marketing Machine Works is a Marketing Consultancy and Training company based in Portishead near Bristol, North Somerset, UK

VAT: 468 4037 71

- [Home](https://rosconkie.com)
- [How we work](https://rosconkie.com/how-we-work)
- [Work with us](https://rosconkie.com/get-started)
- [The Marketing Machine Book](https://rosconkie.com/shop)
- [The Marketing Machine Audiobook](https://rosconkie.com/audiobook)
- [Free Resources](https://rosconkie.com/resources)
- [Our Story](https://rosconkie.com/about)
- [Client stories](https://rosconkie.com/case-studies)
- [Contact us](https://rosconkie.com/contact)
- [Privacy Policy](https://rosconkie.com/privacy-policy)
- [Cookie Policy](https://rosconkie.com/cookie-policy)
- [Marketing for Engineering Companies](https://rosconkie.com/marketing-for-engineering-companies)
- [Book Ros Conkie As A Speaker](https://rosconkie.com/speaker)

[Follow us on Facebook](https://www.facebook.com/MarketingMachineWorks) [Follow us on Instagram](https://www.instagram.com/marketingmachineworks/) [Follow us on Facebook](https://www.linkedin.com/company/marketingmachineworks/)

```json
{
  "@context" : "https://schema.org",
  "@type" : "BlogPosting",
  "author" : {
    "@type" : "Person",
    "name" : "Ros Conkie",
    "url" : "https://rosconkie.com/blog/author/ros-conkie"
  },
  "dateModified" : "2024-02-02T13:58:25.058Z",
  "datePublished" : "2023-07-12T07:45:15.000Z",
  "headline" : "How to get ROI from your marketing apprentice (or Marketing Administrator)",
  "image" : [ "https://rosconkie.com/hubfs/How%20to%20get%20ROI%20from%20your%20MA%20.png" ],
  "mainEntityOfPage" : {
    "@id" : "https://rosconkie.com/blog/how-to-get-roi-from-your-marketing-apprentice-or-marketing-administrator",
    "@type" : "WebPage"
  },
  "publisher" : {
    "@type" : "Organization",
    "logo" : {
      "@type" : "ImageObject",
      "url" : "https://rosconkie.com/hubfs/TMMW_main%20logo_RGB-1.png"
    },
    "name" : "The Marketing Machine Works"
  }
}
```